July 31, 2019

Behavioral Segmentation

Understanding people by actins, not demographics.

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July 30, 2019

2 x 2

A type of visual framework.

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July 29, 2019


A kernel of truth or a pattern of behavior identified through research.

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July 29, 2019


A tool to better understand people’s needs or a complex problem area.

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Tactical Democracy is a toolkit to help you make meaningful person–to–person engagement in order to empower successful communities.

Learn about the Mindsets you need, how the Players behave and act; what Situations might be best to
deploy Tactics for engagement, to move the Players through their Journey, creating deeper empowerment.

Whoa, there's a lot of terms – check out the Glossary of Terms, and if you want to see everything, goto the sitemap.

Read some blog posts: